How To: Using Links Effectively

The no-code Lane Builder features multiple ways to link to other sites.

Choosing the right type of link makes for a better experience for your workplace members. Let's explore the different ways!

Content Builder

In the Lane Content Builder, you can make a variety of Content Blocks into a link. The Section Content List block automatically lists and links to the Pages within the selected Section. Icons, images, and even Headers and Paragraphs can be made into a link. Look for the Link menu item when dragging and dropping a Content Block in the Editor step:


The Link Row, in particular, is designed to display rows of icons and labels, which can be linked to any website, email address or phone number:


    • In platform: select an item in the Lane platform
    • Email Address: enter an email address
    • Phone Number: enter a phone number
    • Website: enter any external website, which can be opened in a browser (External) or in-app (Webview).

As you can imagine, you can link to virtually anywhere using the link feature. We will now explore the difference between External Links and opening in-app.


Webviews are a powerful feature that allow content builders to insert any external webpage so that it opens within the Lane app.

To open a content block in Webview, click on Link in the Content Editor:


Select External Link, and a second set of options will appear allowing you to choose the method:


External browser:

  • On desktop: The link will open in a new browser window or tab
  • On mobile: The link will ask to open in a new browser window or the default app for that type of link (maps, calendar, etc).

In app browser:

  • The link will open within the Lane app complete with navigation and refresh buttons


When to use Webviews (In App)

Webviews are useful when you want users to stay within the Lane app. You can show the information on any external webpage in similar to viewing information on an internal Page. The information on the external webpage may change frequently, which means the content builder does not need to monitor and update information on internal Pages accordingly.

When to use External Links

Use an External Link when you want the user to open the link in another app the user has installed, such as Maps, Uber, Calendar, or in a new, separate browser window. The user will be asked whether they want to open the link in a new app and leave Lane.

In summary, External Links clearly distinguish between internal and externally created information, while Webviews offer a seamless view of external information from within the Lane application.

If you have any questions about Webviews or External Links, contact the Helpdesk at and we will be happy to advise you.

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